Build the perfect list.

Break your open rate record. Generate a mailing list of your shared targets and send co-marketing content to the people most likely to engage and convert. Avoid double-sends and ensure seamless coordination of joint outreach.

Personalize your communications.

Understand your audience's existing relationships to make your communications more relevant. Pitching your integrations? Reference the tools they already in place. Marketing to a partner's customer? Lead with a joint case study.

Measure your co-marketing TAM.

Compare high-level statistics about how much overlap you have with your partners. Use these insights to understand the potential reach of a co-marketing effort and the content that is most likely to resonate with your combined lists.

Smarter account based marketing.

Scale your ABM strategy with Crossbeam by finding warm pathways to your targets using techniques like Account Mapping and Ecosystem Qualified Leads.

Be a hero to your sales team.

Use your partner ecosystem to enrich data about marketing prospects, helping SDRs and Account Executives qualify accounts, open new doors, and focus on the accounts most likely to convert.